Nutrition Essentials
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Introduction


  We are a group of pharmacists who have put together a profitable Wellness Program for independent pharmacists. This program has been developed over the past 3 years by pharmacists for pharmacists, and is currently in use in over 40 independent pharmacies.

Where is your niche?

We have found that in order to be successful in the pharmacy business you need to find a niche that is not being addressed by your competitors. Wellness and Preventative Healthcare are areas where you can carve a niche that will separate you from everyone else.

How do you accomplish this?

The keys to success in a Wellness Program are education, communication, quality products and measurable results. When you put these keys together with a complete training system you have a winner.

We offer a complete pharmacist manual for training and education. The pharmaceutical company has developed a distribution matrix that pays us to help you so there are no costs for our service to you.

Where we concentrate!

We have chosen the following areas as our educational targets:

  • Diabetes
  • Cholesterol Management
  • Heart Disease
  • Weight Management

These disease states address big markets which should include most of your customers.

The products we use!

We work with patented products for these disease states that can give measurable results in as little as 7 days. These products are manufactured by RexallŽ, a name associated with wellness for the past 93 years. These products have a very high reorder rate and have a good retail mark-up.

Additional natural alternatives!

RexallŽ has also made available to us FDA- regulated Homeopathic products for such symptoms as stress and insomnia, fatigue, arthritis pain, gum disease, allergies and asthma. These products are safe, effective and have no side effects. As with all our products, these come with a 30 day, 100% money back guarantee.

Behind the counter creates the niche!

RexallŽ only allows these products to be marketed from behind the counter in a retail setting, thereby eliminating them from the chain pharmacies. This creates the niche that we are looking for.

Quality pharmacy practice!

When you look at the quality of the products and what they can do for the patients, the training and support available, as well as, the income opportunity, this is the way to practice pharmacy now and into the next century.

Questions answered!

We look forward to talking to you and answering all your questions about the Wellness Program and how it can work for you and your patients.

David L. Joffe, R.Ph.
1-800-320-8693

Robert Kitten
1-813-527-9008

THE TRAINING PROGRAM

Getting Started

  • Joining our program
  • Manual review

Introducing Products by Disease

  • The cardbox system
  • Scripts for the pharmacists
  • Speaking to the doctors for the patient and product

Patient Handouts and Instructions

  • Detailed health and product information
  • How to use the products

Introducing RexallŽ and You to Doctors

  • How to introduce your Wellness Program to doctors you know
  • How to introduce your pharmacy and Wellness Program to new doctors

Diabetic Seminars-Jump-Start Your Center

  • How to set up a seminar
  • How to bring patients and customers to a seminar
  • Seminar script

Insurance Reimbursement

  • Forms and sample information
  • What to tell the patient

Income Fact and Figures

  • Retail mark-up
  • Commission and rebates
  • Colleague referral

Optional Wellness Center

  • Cholesterol screening
  • Blood glucose screening

Sample Start-up Orders

  • Providing product for the patient, maximizing profitability

Do you know any patients who have:

  • a history of coronary artery disease or diabetes
  • problems with high cholesterol
  • problems with weight gain or dieting
  • problems with allergies, asthma or migraines
  • problems with anxiety or insomnia
  • problems with back pain or arthritis
  • problems with fatigue or lack of energy
  • problems with gum disease
  • problems with premenstrual syndrome
  • trouble with short-term memory loss
  • children on drugs for ADD or with recurrent infections
  • the desire to keep healthy skin and prevent or correct damaged skin

Would you like to offer them safe, effective, natural alternatives that do not have side effects in addition to making a profit?

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